I slipped up on a new IKEA ad this week that was a bit disturbing yet typical for mainstream media. The commercial entitled ‘Getting Ready’ was about creating your dream bedroom and featured everyday, happy looking couples getting cozy in their beds. There was only one problem; the black woman was the only woman getting cozy alone.
As black women, often times we are hit with the same old tired lines; “Nobody wants a black woman”, “Most black women are not marriage material”, “Most black women can’t get a man”. Then on the flip side, we hear black women saying how we are “independent and don’t need a man”. Even still among all the noise, 78% of black women marry in their lifetime.